new The great technological leaps forward of the past—from the advent of the steam engine to personal computers and the internet—each empowered humans by augmenting their physical and computational capabilities. The artificial intelligence technologies of today, however, expand the domain of technological augmentation to areas long thought to be uniquely human, like creativity. Generative AI’s mastery of what was considered distinctly human means it impacts the professional identity of knowledge workers in ways that we have not seen before, portending a future that looks very different from the world today., 9h ago